Landing page: match the offer and the call to action
Announcement, offer, form and confirmation: a method and checklist for building a coherent landing page.
Marketing emails: prepare a useful path before sending
Recipients, consent, scenario, links and authentication: a method to prepare your email campaigns.
Preparing to redesign a site: questions to ask before starting
A brief, an inventory of pages, an address correspondence plan and concrete tests to prepare a redesign without losing useful routes.
